Simple diets are easy to understand and hard to follow. We teach our patients a diet-nutrition plan that comports with the most modern medical and nutritional research and it is cannot be explained in a few easy words, but it is effective and above all, it is livable and healthy.  It is also not a secret and it is very similar to what is commonly known as a "Mediterranean Diet". Furthermore you can read a lot of the principles of our diet in Dr. Holland's online book which is free to everyone.

The simple answer is because it actually works. Of course you've heard that line before. So here's where the real difference lies: the dietary advice we give patients is based upon the latest SOLID scientific research as published in world-class peer-reviewed bio-medical and nutrition journals.